
Wild Woman: Coalition Snow and SISU Founder Jen Gurecki
Jen Gurecki has been described as a “serial entrepreneur,” a fitting moniker for the founder of Coalition Snow, a company that makes skis and snowboards for women “tired of watered-down and pinked-up men’s equipment, and Zawadisha, a social enterprise based out of Kenya that finances the livelihoods of rural women. She’s also the Editor-in-Chief of SISU Magazine, a quarterly publication that tells untold stories of the outdoors, and the co-host of the podcast Juicy Bits. The